For Christmas 2019, iShopChangi presented the gift that kept on giving.

iShopChangi

iShopChangi Happy Haul-idays

Happy Haul-idays was a 360 campaign that spread the joy of Christmas through digital and experiential activations.

Lines formed in the CBD as people queued for prizes at our on-ground activation.

We also developed an online game for those who couldn’t make it in person.

A campaign website housed all the promotions, while eDMs kept customers updated with flash deals and happenings.

Campaign website

Campaign eDM